Top Mobile App Development Trends in 2023 To Watch Out
Prankur Haldiya
Prankur Haldiya

Top Mobile App Development Trends To Watch Out in 2023

What is the secret to being a frontrunner in the current competitive market? 

In today’s mobile-first world, if you aspire to stand out in the market and impress the audience with a fantastic mobile app concept,  you need to stay up-to-date about the latest mobile app development trends.

As technology is getting advanced and new innovations are coming into place, adapting the latest innovations can not only help you timely meet users’ expectations but also allow you to leverage the opportunity to take an edge over your competitors.

And since consumers and industries are dramatically embracing mobile apps, it becomes critical for business owners and entrepreneurs to keep abreast with the latest trends emerging in the mobile app industry.

Therefore, to help you with this, here we have brought the top mobile app development trends in 2023 that would dominate the market. You will know what new innovations are emerging in the mobile app market so you can get creative ideas and bring better app solutions.

Latest Statistics on Mobile App Industry Growth

The mobile app development industry is getting bigger and bigger each year. Every business domain and industry is significantly adopting mobile apps in various aspects. And this massive adoption of mobile apps has led to increased growth in the mobile app industry.

Mobile app development companies are utilizing innovative technologies to build effective mobile app solutions.

And, as a result, new mobile app development trends are emerging and have started transforming the current market landscape. If you see the latest statistics, you would realize how quickly and substantially the current mobile app development market is growing in 2023.

  • The global mobile app market is estimated to reach $407.31 Billion by 2026. (AlliedMarketResearch)
  • Mobile apps would generate over $935 Billion in revenue in 2023. (Statista)
  • Users’ time spent using mobile apps to increase by 4 hours 35 minutes by 2023. (Monarch-Innovation)

Latest Statistics on Mobile App Industry Growth

With the best mobile app development company and app developers, an app owner also requires a futuristic trend that helps out in the running with the future trends.

Top Mobile App Development Trends in 2023

Mobile apps are dynamic and scalable digital products. The market is always gets equipped with new innovations and advancements in mobile app technologies. Therefore, when new trends start evolving, it becomes crucial to recognize them in their emergence stage. Below are the top mobile app development trends that are expected to transform industries in various aspects. So let’s go through them

1. The Evolution of Metaverse Apps

Metaverse is one of the hottest technology trends these days. It is a revolutionary technology concept that is set to break traditional 2D digital experience by transforming it into 3D virtual experience. A metaverse application allows users to do many things virtually beyond conventional online activities from messaging to trading and interacting to sharing. And with the integration of metaverse in mobile app development, metaverse apps are evolving gradually and have started creating a buzz in the industry.

Businesses are developing metaverse apps for gaming, social networking, trading, and many other purposes. Roblox, Decentraland, The Sandbox, and RobotEra are among the popular metaverse apps in 2023 which are generating impressive revenues. Due to this growing popularity of metaverse apps, this trend will remain on the top in the industry as more businesses will adopt metaverse apps as their business models.

2. On-Demand Apps are on the Rise

After the pandemic effects, the On-demand sector is witnessing a huge user base. The on-demand sector consists of Healthcare, Food, Grocery, and entertainment sectors, is witnessing a great effect and will witness a new revolution since users are inclined towards using online mediums to meet their basic requirements.

On-demand mobile app development is in growth, and businesses falling under the on-demand category are adopting mobile apps for operating their services.

Talking about the stats of this sector:

As per a recent PwC report, the market for on-demand mobile apps and websites is expected to reach $335B during the 2023-2025 period.

According to Statista, US consumers are spending approx. $57.6 Billion in the on-demand economy.

Entertainment apps are on the top surge. Healthcare & education sectors are getting digital day by day to streamline their process. Amidst the pandemic, on-demand app development companies have received many queries and business app ideas to make it live.

Hence, On-demand app development is one of the major trends and will be the major in 2023 and the rest of the years.

3. Mobile IoT Apps

The Internet of Things has turned into an industry that is advancing with time. Utilizing this technology, individuals can control non-IT equipment using remote controls or apps. This comfort has turned into an essential piece of the client’s life, making the designers keep their application IoT-friendly.

  • In 2023, the number of IoT and connected devices will increase by 18% to 14.4B.
  • It’s estimated that the number of active IoT devices will surpass 25.4 billion in 2030.
  • By 2025, there will be 152,200 IoT devices connecting to the internet per minute.
  • 83% of organizations have improved their efficiency by introducing IoT technology.
  • IoT solutions can generate $4-11 trillion in economic value by 2025.

IoT is impacting the global market at an interesting pace, and IoT integration with mobile apps is making it the best approach.

Read Also: Why IoT is the future of mobile app development

4. More Use of Artificial Intelligence & Machine Learning in Apps

Artificial intelligence (AI) and machine learning have already been surfing in the mobile app industry. But after the sensational success of ChatGPT, the significance of AI & ML has reached the next level. Companies are now realizing the high capabilities of artificial intelligence and machine learning.

Developers now use AI & ML algorithms to create smart and automated abilities in mobile apps. It is because their integration with mobile apps makes the apps more astute and spares a great deal of time, effort, and money for the mobile app development company.

With the assistance of AI & ML, any mobile app development company can create powerful and super-advanced solutions. Also, the apps can be coordinated into AI for progressively upgraded help to the clients in customer support services. With AI, a mobile app gets the following prominent abilities that enhance its performance and scalability:

  • Image recognition
  • Face detection
  • Text and image classification
  • Sentiment recognition and classification
  • Speech recognition
  • Predictive maintenance

Therefore, it is expected there would be more use of AI & ML in mobile apps in 2023 onwards due to its growing importance in app development.

5. The Rise of ChatBots

Chatbots aren’t a new trend in the mobile app market. Google Assistant, Siri, and Alexa are popular chatbot apps that have been used for a long time. But the potential of chatbot could be realized more when Chat GPT came into the market. This sensational Chatbot powered by artificial intelligence showed how AI-based chatbots can solve complex things in no time.

It proves chatbots have diverse capabilities to solve users’ problems and help them in many different ways. Therefore, the trend of chatbot apps like ChatGPT is emerging substantially these days.

Market reports suggest the global chatbot market might exceed $42 billion by 2032 at a CAGR of 19.29% between (2023-2032) from  $4.92 Billion in 2022.

In 2023, many companies and other brands would introduce their own AI chatbots that would be equipped with high-end problem-solving features. Hence, the rise of chatbots will acquire a fast pace as consumers and businesses both are showing great interest in using chatbots for many purposes.

6. Cloud-Based Mobile Apps

Adjusting to Cloud technologies is an absolute necessity for app development to make your app work consistently over various platforms. Try to integrate cloud technology into your app development methodology. Out of the numerous benefits, cloud technology shares a portion of the standard methods that include:

  • Streamlined operations
  • Reduction in hosting
  • Less equipment cost
  • Enhancement in storage capacity of apps
  • Increased collaboration and productivity

Cloud computing integrations encourage mobile apps to store data effectively and do complex errands. However, the more significant part of the mobile apps with a more fabulous database is utilizing the AWS (Amazon Web Service) as their cloud-computing backup.

It also helps expand the unwavering quality, speed, processing power, and security of the apps and empowers them to manage a lot of data. Cloud computing mobile app inclines that will be in incredible use in 2023:

  • Quantum computing
  • Hybrid cloud solutions
  • Evolution of cloud services and solutions
  • The Cloud storage stages like Dropbox, AWS, and SlideRocket

7. Incorporation of Blockchain in Mobile Apps

Recording a huge buzz, Blockchain technology has established itself as the most renowned for being technology powering cryptocurrencies, with bitcoin being the most renowned one.

Blockchain is a common, unalterable record for the account of an organization’s data recorded as squares. The ledger could be the historical backdrop of exchanges or bitcoins. It doesn’t adjust without changing every single resulting square of the system.

Data dictators are a hellfire frightened with this technology, as it kills the extent of data tampering. Legit businesses, however, can outfit progressively potential by offering access to the blockchain. Also, if you are not clear about ‘what is a blockchain,’ we suggest you do your examination on it already.

By utilizing the blockchain, there are high risks that developers can plan a decentralized mobile application. Such applications are named Decentralized Mobile applications or the DApp. It can’t be claimed by a single entity nor shutdown by any outside power. Top tech giants are heading toward this technology, and most enterprises adopt blockchain technology.

8. VUI (Voice User Interface)

Voice User Interfaces (VUI) are getting much hype after the inception of Siri or Alexa. As people steadily get used to this way of voice interaction, they will be prone to use VUI in other applications.

The voice user interface is getting trendy these days, and people are much more inclined to use voice search. As per Adobe Voice Technology Study, 85% use their voice to control smartphones. In the same study, 94% of users claimed to use voice on more devices.

As per recent research reports, the voice commerce market share is estimated to grow by $55.68B from 2023-2026 at a CAGR of 24.34%.  So, VUI will remain one of the best mobile app development trends in 2023.

9. Increased Demand for Cross-Platform Development

As consumers are increasingly adopting mobile apps, the market continues to become more competitive. Startups and businesses look for cost-efficient mobile app development solutions that give the same performance as native apps. Therefore, cross-platform app development is trending a lot. Cross-platform mobile apps are built with a single codebase and run across all mobile OS platforms.

It means, developers don’t have to create apps separately for Android and iOS. A cross-platform mobile app is meant to perform on Android and iOS. This multi-platform ability allows businesses to save huge costs and achieve the same results as native apps. Due to this, the demand for cross-platform app development will increase substantially in 2023.

Read Also: Top Cross-platform App Development Frameworks

10. Social Commerce Apps Will Boom

In October 2021, Li Jiaqi and Viya, China’s two top live streamers sold over $3B worth of products in just one day, almost 3x of Amazon’s average daily sales. This is the power of social commerce which is emerging dramatically and set to overtake e-commerce in the future. Today, social media has become an indispensable platform for businesses marketing their products & services.

Whether it is Facebook, Instagram, Twitter, Snapchat, or TikTok, people today rely on customer reviews for making buying decisions. And due to this shift in consumer behavior, businesses are now bringing their online shopping facilities to social media applications. In a recent market search, data shows interesting facts about why social commerce is becoming the preferred online shopping platform. As per Forbes’ research,

  • 83% of consumers like to share their favorite brands with their friends
  • 53% share photos of clothes they purchase before they buy
  • 88% of people believe in their friends instead of influencers when making buying decisions.

Hence, the trend of social commerce will gain fast pace. And consequently, it will enhance the demand for more social commerce apps.

11. Apps for Foldable Smartphones

Foldable devices are getting much more popular and turning into a future market trend. However, the major highlight of this device is its transformative capability as a user can have it on both the forms mobile or a tablet whether they like it. If you see the current statistics, you would find an increment in the demand for mobile app development for foldable smartphones due to its expanding market penetration.

  • The worldwide foldable smartphone shipments might increase by 52% during FY 2023.  
  • Samsung could dominate with a 75% share by 2023.
  • Apple could enter the foldable smartphone market in 2023.

Hence, considering the increasing growth of foldable smartphones, the demand for app development for foldable smartphones would rise significantly this year.

12. Impact of 5G Wireless Services

5G technology is one of the top trends in mobile app development. The year 2022 has experienced a huge shift in 5G technology due to its fast speed, around 100GB/s. 5G is all steps to set a storm in 2023 and for other upcoming years.

As per the GrandViewResearch report, the global 5G services market size will grow at 59.4% between 2023-2030 from $60.61B in 2022.

As 5G offers faster data speed and extremely low latency, this technology will enhance the user experience in several use cases like virtual reality (VR), augmented reality (AR) gaming, live video streaming, and more.

13. The Prominence of Wearable Devices

Since fitness bands, trackers, smartwatches, and smart rings in people’s hands have been part of a trend for the past few years, the pandemic has accelerated wearable growth. The Pandemic has educated much about healthcare & fitness as people should always track and monitor their health status.

Since the technology has accelerated with the pace, the wearable app development segment will grow significantly. Major companies like Tag Heuer, Fossil, Skagen, and Breitling all added smartwatches to their catalog, justifying the worth of wearable.

The wearable market is growing continually.  According to the latest research, the global wearable technology market would touch approx. $231B by 2032 at a CAGR of 14.60% for the forecast period of 2023-2032. So, the wearable is one of the top mobile app development trends and can’t be wrong anyway.

As every wearable device needs a platform base technology to run, apps contribute highly. Wearables take different platforms- Apple Watch, Android Smartwatches, and many more have made a strong base in the future for app development. According to track, some wearable trends observed for 2023 are:

  • There will be a rise in fitness trackers
  • Less dependence on the smartphone

14. Transformation Through AR and VR

While VR redefines the world, AR is the icing on the cake. Over the most recent few years, we saw positive gaming trends, for example, Pokemon Go, Incell, Dino Trek, and many more.

A report by Statista says that Global augmented reality (AR) and virtual reality (VR) might reach $31.12B in 2023 at a CAGR of 13.72%.

Amazon Go is, as of now, utilizing the trending technology to disturb the retail area. However, to make the most out of this breathtaking chance, both Apple and Google used AR platforms to include AR capacities in their separate apps. This is obvious because by adding augmented and virtual reality in mobile apps increase customer engagement.

There are numerous applications like “Ikea” that utilize the technology to elevate the user experience. Various such apps are en route to be a piece of this progressive change. Hence, in 2023, the AR combination will be a fundamental advance for the mobile app development industry. The forthcoming AR/VR mobile app industry patterns can be:

  • Mobile AR disruption
  • AR in marketing & advertising
  • Augmented Reality in healthcare
  • AR in manufacturing

15. Mobile Wallets Significance

The lift in e-commerce and online banking has added to the massive development in online payment options accessible to users. But, with the appearance of Apple Pay and Google Wallet, clients are progressively moving to m-payments.

According to a recent report from Allied Market Research, the global mobile wallets market size might touch $7.58 trillion by 2027 at a CAGR of 24.8% from 2023-2027.

But, for what reason to coordinate a payment gateway into an app?

Prior, money was supplanted by plastic cash, and now it’s the ideal opportunity for plastic cash to vanish. A tech giant like Samsung is chipping away at an upgraded output and pay system to profit exchange and bill payments. Apple is attempting to empower the shared money payment framework with its Apple Pay.

Notwithstanding these choices, there will be further mobile payment choices for users in 2023 and more.

Following are the forthcoming mobile wallet app development trends that we can experience:

  • More than 2 billion mobile wallet users
  • Increasingly secure mobile wallets
  • Contactless payment

16. Upgraded Mobile App Security

Malware attacks designed to harm mobile devices increased by 54%. In addition, more than 60% of fraud originates from mobile devices. Of that figure, 80% comes from mobile apps.

Digital Security is a massive part of application development and will continue commanding every single technological headway.

The move by Apple to its coding language-Swift from Objective-C, ought to be a crucial suggestion to developers and designers to coordinate more security efforts in the initial phases of the app development process.

Enterprises will likewise investigate deception technologies to capture the tech mutants that have debased the organization’s network.

Also, the BYOD (Bring Your Device) trend has likewise expanded the danger of mobile enterprise apps being assaulted. It requires the application developers to take a shot at the application security without any preparation with an alternate methodology.

In addition, numerous apps include a payment or money transfer feature that calls for a high-security system. Therefore, the designers need to implant code encryptions, verified backend, API, trusted payment gateways, and other fundamental steps to guarantee user safety over the app.

17. Beacon Technology Would be Arriving at High

Latest research reports suggest the global beacon technology market would to reach $10.2B between 2023-2024 at a CAGR of 45.5%. Beacon technology has been running successfully for years and is now expanding to other industry verticals like healthcare, retail, manufacturing, etc.

Industries mostly use beacons in location technology and proximity marketing. And due to its ease of use, a regular user can quickly get used to Beacon technology with apps.

Therefore, beacon technology is one of the vital app development trends. Industries like Museums, Hotels, Healthcare, and so forth are increasingly interesting beacon devices for streamlining their internal operations. As a result, beacon technology has made itself one of the leading app development trends in 2022.  And it is set to be one of the best mobile app development trends in 2023.

It’s of incredible use in location technology and proximity marketing, and because of its usability, regular use can rapidly become acclimated to it.

Beacons are wireless transmitters that utilize Bluetooth technology to send signals. For instance, Beacons can be helpful in the retail area, particularly when converged with IoT. It helps in the information exchange of sales.

In 2023, major industries like retail, healthcare, hospitality, and education will leverage the benefits of beacon’s potential. Mobile app industry trends for Beacon technology in 2023:

  • Mobile payments beacons
  • Artificial intelligence-empowered chips
  • Automated Machine Learning
  • Beacon treasure hunting

18. APM and EMM

To make the app more secure & robust, APM (Application Performance Management) and EMM (Enterprise Mobile Management) need to look at 2023. So let’s go deep down- APM is stated as Application Performance Management & EMM is stated as Enterprises Mobile Management. These two components have been a part of mobile app development for a very long time.

APM- Supports the general execution of the app that also supports testers to make their testing process easy and has already become their favorable tool.

EMM (Enterprise Mobile Management) is a platform that enables companies to track or manage the working of smartphones that their employees are using and further streamline the business procedure by aiding in mobile figuring.

mobile app development trends


We understand that every new technology in mobile application development has its benefits and limitations. And if you are new to it, it may be tough to embrace new trends in your existing application or ideas.

But with expert app developers you can better take advantage of these emerging mobile app trends. And here at RipenApps, you can always reach out to us to integrate the latest technology trend in your mobile app and stay ahead in the competitive market.

Connect with us to discuss your Project.

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Prankur Haldiya

Prankur Haldiya

Chief Technical Officer

Prankur Haldiya, Chief Technical officer at RipenApps is connoisseur who has worked with manifold clients & has given his past 6+ years in making chartbuster apps for App Store/ PlayStore. He has worked on products for the iOS/Android platform of various domains such as Social Networking, E-Commerce, Point of Sale, Business, and Entertainment and considerably more.

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